Press Release

Jul 4, 2023

ONiO Unveils Batteryless Electronic Shelf Labels (ESLs), Ushering in a New Era of Retail Technology

OSLO, NORWAY, July 07, 2021 - At ONiO, we are committed to advancing semiconductors and championing sustainability. Much as we’d all like to live in a greener world, good intentions are simply not enough. We’re not going to build a more sustainable world unless we harness the power of our tech tools and channel them in the right way.

This is exactly what we’ve been trying to do at ONiO at every step of the way -find the best ways to use the immense potential of IoT technology towards creating more positive outcomes for ourselves and our planet.

That’s why we’re super pumped to announce the launch of our batteryless Electronic Shelf Labels (ESLs). Excuse us for saying so ourselves, but these futuristic little things are nothing short of groundbreaking - they are 100% self-powered and need zero batteries.

Here’s why that’s pretty neat - traditional shelf labels typically use two coin cells each. A typical convenience store uses about 6000 of these - that’s 12,000 coin cells regularly being dumped into oceans and landfills just from one convenience store! Scary right? That’s why we think our batteryless ESLs are revolutionary - with these labels; there’s just no question of batteries. In one fell swoop, they prevent hundreds of thousands, if not millions of batteries from ending up as toxic waste.

At ONiO, we always knew that meaningful sustainability requires more than just talk; it's about setting tangible goals and meeting them. By offering retailers a viable and reliable batteryless option, we’re essentially doing just that - taking a decisive step towards a world with little less toxic waste!

- Kjetil Meisal, CEO

It doesn’t stop there either - because they don’t need battery replacements, these labels save retailers a whole bunch of time and money while also making for an engaging and futuristic in-store experience for the customer. Because they’re batteryless, they allow for a sleeker design which in turn slashes BOM costs.

Our ESLs are built around the incredible, the world’s most energy efficient batteryless microcontroller. harvests ambient energy from radio waves and light. This signifies that these innovative devices will operate effectively even in low-light environments, such as the bottom store shelves, all while eliminating the inconvenience associated with battery replacement.

Alright here’s more - these ESLs also integrate seamlessly with our all-inclusive gateway solution giving you full warehouse coverage.

We think ONiO’s batteryless ESLs are nothing short of a landmark in sustainable tech - A no-nonsense eco-solution that actually brings value to the table for both retailers and consumers. Retailers can now enjoy a more sustainable, reliable solution, while customers benefit from real-time pricing and inventory updates. In short, what we’re trying to say is, everybody wins!

For more information about ONiO's batteryless ESLs, visit or contact Pedro Guimaraes.

About ONiO

Headquartered in Oslo, Norway, ONiO is an innovative fabless IoT company focused on developing advanced batteryless microcontrollers powered by ambient energy. Our mission is to revolutionize the IoT landscape by delivering clean-energy solutions that liberate devices from the constraints of traditional batteries., our line of versatile batteryless general-purpose microcontrollers, can efficiently harness power from a wide range of sources, including RF, thermal, solar, and piezo signals.

At ONiO, we envision a future where IoT devices are 100% battery-free, contributing to a more minimalist, user-friendly, cost-effective, and environmentally sustainable ecosystem. By providing manufacturers with groundbreaking power solutions, we strive to transform the way IoT devices are designed, deployed, and maintained, one device at a time.

For more information, please visit our website at, join our community, and follow us on social media to stay up-to-date with the latest product developments and company news. Together, we can build a more sustainable future through innovative IoT technology.


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